Tag: TikTok Shop

Michael Gunther

Aug 18, 2026 | 5 minutes read | Insight Flash

In January we wrote that TikTok Shop had reached a meaningful share of U.S. retail spend at roughly 1.5% of online retail spend in Q4 2025. Seven mon...

Public Relations

Feb 12, 2026 | 5 minutes read | News

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Michael Gunther

Jan 23, 2026 | 5 minutes read | Insight Flash

With recent regulatory developments reducing near-term uncertainty around TikTok’s U.S. operations, spending data offers a clearer view of TikTok S...

Michael Gunther

Apr 21, 2025 | 5 minutes read | Insight Flash

After steadily gaining share in the U.S. discount market, Temu abruptly slashed its massive online ad spending on platforms like Google and Meta in m...

Michael Gunther

Apr 17, 2025 | 5 minutes read | Insight Deep Dive

With newly enacted US tariffs set to dramatically reshape the global trade landscape, European business leaders have begun to sound the alarm over th...

alejandra

Mar 18, 2025 | 5 minutes read | All Posts

Around 46% of Forever 21 customers shopped at Old Navy (GAP) last year, according to Earnest credit card data. Old Navy and Fast Fashion brands like ...

Michael Gunther

Mar 17, 2025 | 5 minutes read | Insight Flash

Following Forever 21’s bankruptcy, Consumer Edge transaction data provides real-time visibility into where former customers may reallocate their di...

Michael Gunther

Jan 29, 2025 | 5 minutes read | Insight Flash

The potential ban of TikTok in the United States could trigger a dramatic transformation in the digital and retail landscapes. With 170 million U.S. ...