Tag: Prime Day
Jul 10, 2026 | 5 minutes read | Insight Flash
Prime Day Isn’t a Cross-Shop Event, Even as Amazon Shoppers Buy More at Walmart and Target
Prime Day 2026 delivered another record event, with Adobe estimating U.S. online spending reached $26.4 billion, topping expectations and growing mor...
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Sep 11, 2024 | 5 minutes read | All Posts
Summer events account for highest percent of TikTok Shop, Amazon sales
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Aug 27, 2024 | 5 minutes read | All Posts
Summer promotional event event shoppers far outspend non-shoppers during the year
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Aug 19, 2024 | 5 minutes read | All Posts
Amazon, Wayfair experience largest sales lifts from summer promos
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Aug 12, 2024 | 5 minutes read | All Posts
Nearly one in five Amazon customers shopped Prime Day 2024
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Aug 6, 2024 | 5 minutes read | All Posts
Amazon has most loyal summer promo event customers; Wayfair has the least
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Jul 29, 2024 | 5 minutes read | All Posts
Amazon Prime Day week lift driven by average ticket outperformance, reversing trend
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Apr 24, 2024 | 5 minutes read | All Posts
Target’s April 2024 Circle Sale was its largest by sales lift
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Oct 17, 2023 | 5 minutes read | All Posts
Amazon’s October sale beats 2022, suggests consumer strength
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Jul 20, 2023 | 5 minutes read | Insight Flash
Prime Contenders: Amazon Furthers Dominance Over Rival Retailers' Promotions
As Amazon’s Prime Day event garnered increasing attention during the pandemic, a number of the company’s peers held their own competing promotion...
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Oct 26, 2022 | 5 minutes read | All Posts
Amazon’s Holiday Kickoff Sale Falls Flat Against Prior Prime Days
Amazon Prime Early Access Day this October was more subdued than Prime Days of years past, boosting sales for the online retailer by around 15% over ...
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Sep 7, 2022 | 5 minutes read | All Posts
August 2022 Earnest Analytics (FKA Earnest Research) Spend Index
Earnest Analytics (FKA Earnest Research) Spend Index growth was flat YoY in August, as the in-store recovery slowed significantly and online decelera...
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Aug 10, 2022 | 5 minutes read | All Posts
July 2022 Earnest Analytics (FKA Earnest Research) Spend Index
Earnest Analytics (FKA Earnest Research) Spend Index growth was flat sequentially in July, as a notable improvement in online offset a deceleration i...
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Jul 8, 2021 | 5 minutes read | Insight Deep Dive
Is Amazon’s Big Sale Past Its Prime?
Prime Day is akin to Christmas in June for many Amazon fans. But how much benefit does the company really get from its promotion? In today’s In...
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Jul 8, 2021 | 5 minutes read | Consumer>Retail
Retail Battle Royale: Amazon Prime Day 2021
Prime Day is touted by Amazon as one of the largest online shopping events of the year. This year, Walmart and Target expanded their concurrent onlin...
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Feb 16, 2021 | 5 minutes read | Insight Deep Dive
The Amazon Giant Straddles Both Sides of the Pond
Consumer Edge’s recently launched UK dataset is very complimentary to our existing US data, and has proven to be highly predictive for US-based com...
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Oct 27, 2020 | 5 minutes read | All Posts
Prime Day—Week? Year?
Among the many COVID-driven changes this year, Amazon decided to move its Prime Day sale from its typical mid-July spot, to mid-October. Here we look...
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Jul 23, 2020 | 5 minutes read | Consumer>Macro
From Reopening to Resurgence: Part Two
Earnest continues to monitor the consumer response to the resurgence of coronavirus cases across parts of the U.S. In this refresh, we take a look at...
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