NIKE Archives | Consumer Edge

NikeSKIMS Launch: What Consumer Edge Data Reveals About the Impact on SKIMS

Michael Gunther

Oct 2, 2025 | 5 minutes read | Insight Flash

Apparel Apparel & Footwear Fashion Footwear & Athletic Apparel NIKE NKE Retail Skims

NikeSKIMS Launch: What Consumer Edge Data Reveals About the Impact on SKIMS

The launch of NikeSKIMS is already making waves in the market, and Consumer Edge credit and debit card data provides an early look at just how much m...

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Hollister, Abercrombie, outperform; Nike, H&M fall this back to school season

alejandra

Oct 2, 2024 | 5 minutes read | All Posts

Abercrombie Back to School Earnest Analytics General Apparel Lululemon NIKE Off-Price Department Stores Orion Consumer Spend Transaction Data Under Armour

Hollister, Abercrombie, outperform; Nike, H&M fall this back to school season

See data in Dash....

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Q2 US Footwear/Athletic Apparel Quarterly Digest

Michael Gunther

Jul 23, 2024 | 5 minutes read | Insight Flash

Adidas Alo Yoga Apparel Accessories & Footwear ASRV Barbell Apparel Fabletics Fashion Footwear & Athletic Apparel JOLYN CLOTHING MONDAY SWIMWEAR NIKE US

Q2 US Footwear/Athletic Apparel Quarterly Digest

The second quarter of 2024 represented a further bifurcation of the footwear and athletic apparel space as trendy, high flying, newcomers like ALO YO...

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Home Furnishing, Auto Parts, and Electronics benefiting most from tax season despite late start, fewer refunds

alejandra

Mar 13, 2024 | 5 minutes read | All Posts

Air Travel Apparel Best Buy Earnest Analytics Electronics Home Furnishing NIKE Nordstrom Orion Consumer Spend Tax Refunds Transaction Data Wayfair

Home Furnishing, Auto Parts, and Electronics benefiting most from tax season despite late start, fewer refunds

Through the first 33 days of the tax filing season*, the number of refunds and their average size fell 11.6% and 2.4% YoY, respectively, in Earnest A...

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Early Tax Data Indicate Smaller Refunds; Benefits to Electronics, Apparel, and Beauty Brands

alejandra

Mar 1, 2023 | 5 minutes read | All Posts

Abercrombie Adidas Best Buy Cosmetics Costmetics Department Stores Dick's Earnest Analytics Express General Electronics Home Improvement Lululemon NIKE Orion Consumer Spend Performance benchmarking Shein Sports Gear Tax Refunds Transaction Data ULTA

Early Tax Data Indicate Smaller Refunds; Benefits to Electronics, Apparel, and Beauty Brands

Data available in Earnest’s IRS Payments dashboards. Contact Sales for details....

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Temu: The Fastest Growing Marketplace You’ve Never Heard Of

Jan 12, 2023 | 5 minutes read | All Posts

Apparel DASH Department Stores Earnest Analytics Holiday Inflation Lululemon Market Share NIKE Shein The RealReal Transaction Data ULTA Vela Gamma Consumer Spend Walmart

Temu: The Fastest Growing Marketplace You’ve Never Heard Of

Sign up to explore Online Marketplace data for free in Earnest Dash....

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Holiday Spending Slowed as Inflation Hit Lower Earners

Jan 9, 2023 | 5 minutes read | All Posts

Apparel DASH Department Stores Earnest Analytics Holiday Income Inflation Lululemon NIKE Performance benchmarking Shein The RealReal Transaction Data ULTA Vela Gamma Consumer Spend Walmart

Holiday Spending Slowed as Inflation Hit Lower Earners

Sign up for free to explore holiday consumer spending data in Earnest Dash....

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Nov 22, 2022 | 5 minutes read | Consumer>Macro

Apparel DASH Department Stores Earnest Analytics EASI Holiday Inflation Lululemon NIKE Performance benchmarking Shein The RealReal Transaction Data ULTA Vela Gamma Consumer Spend Walmart

2022 Holiday Shopping Off to Slow Start

Sign up for free to explore holiday consumer spending data in Earnest Dash....

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Premium brands win as inflation hits low-income back to school shoppers

alejandra

Sep 20, 2022 | 5 minutes read | Consumer>Macro

Abercrombie Adidas American Eagle Apple Athleisure Back to School Best Buy Covid-19 Earnest Analytics Fashion Resale Foot Locker GAP Hollister Inflation Lululemon NIKE Nordstrom Old Navy Orion Consumer Spend Promotional Discounting Retail Retail Pricing Transaction Data Victoria's Secret Web Data

Premium brands win as inflation hits low-income back to school shoppers

[See part one of our 2022 back to school report here.]...

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Holiday Retail 2021 Data Shows Slowing Spend, Earlier Shopping So Far

alejandra

Dec 15, 2021 | 5 minutes read | Consumer>Macro

Apparel Covid-19 Department Stores Earnest Analytics ERSI Foot Traffic General Merchandise GLOSSIER Health & Beauty Holiday Home Improvement Location Data NIKE Nordstrom Orion Consumer Spend Peloton Performance benchmarking PETS Retail Shein Target Transaction Data Walmart

Holiday Retail 2021 Data Shows Slowing Spend, Earlier Shopping So Far

Total aggregate consumer spending grew 3% YoY in the week ending Dec 7th according to the Earnest Analytics (FKA Earnest Research) Spend Index (ERSI*...

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Holiday Retail 2021 Data Shows More Visits, More Online

Nov 18, 2021 | 5 minutes read | Consumer>Macro

Apparel Covid-19 Department Stores Earnest Analytics ERSI Foot Traffic General Merchandise GLOSSIER Health & Beauty Holiday Home Improvement Location Data NIKE Nordstrom Orion Consumer Spend Peloton Performance benchmarking PETS Retail Shein Target Transaction Data Walmart

Holiday Retail 2021 Data Shows More Visits, More Online

Part one of our three-part holiday shopping series—subscribe to receive our upcoming reports....

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Back-to-School, But Not Back-to-Normal Just Yet

Sep 23, 2021 | 5 minutes read | Consumer>Retail

Apparel Athleisure Back to School Best Buy Child Tax Credit Covid-19 DELL DSW Earnest Analytics Electronics Fast Fashion Foot Traffic Footwear Hot Topic L.L. Bean Location Data Lululemon Macroeconomic Trends Malls Newegg NIKE Office Supplies Orion Consumer Spend Stimulus Transaction Data Zappos ZARA

Back-to-School, But Not Back-to-Normal Just Yet

With school now in session across the country, we looked at Earnest consumer spending and foot traffic data to understand how retailers performed dur...

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Child Tax Credit Spurs Early Back-to-School Spending

Aug 13, 2021 | 5 minutes read | Consumer>Retail

Apparel Athleisure Back to School Best Buy Child Tax Credit Covid-19 Crocs DELL DSW Earnest Analytics Electronics Fashion Nova Fast Fashion Footwear Hot Topic Macroeconomic Trends Newegg NIKE Office Supplies Orion Consumer Spend Stimulus Transaction Data Zappos ZARA

Child Tax Credit Spurs Early Back-to-School Spending

For some school districts*, the back-to-school shopping season has arrived. Following a year of mostly remote learning and a resulting stunted 2020 s...

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The Child Tax Credit is Driving Early Back-to-School Spending

Aug 11, 2021 | 5 minutes read | Consumer>Retail

Apparel Back to School Child Tax Credit Covid-19 Crocs Earnest Analytics Electronics Fashion Fashion Footwear NIKE Office Supplies Stimulus

The Child Tax Credit is Driving Early Back-to-School Spending

On July 15th, just a few weeks before the ‘21 Back-to-School season was about to start, the IRS sent the first batch of monthly Child Tax Credits (...

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Jan 8, 2021 | 5 minutes read | Consumer>Retail

Amazon Apparel Best Buy Chewy Covid-19 Department Stores Earnest Analytics Ecommerce ETSY Foot Traffic general Holiday Holiday Sales Location Data NIKE Orion Consumer Spend Performance benchmarking PETS Promotional Discounting Retail Target Transaction Data Walmart Web Data

Full Holiday 2020 Reviewed

We have refreshed our earlier look at holiday performance, now including the full 2020 holiday season....

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Tag: NIKE

NikeSKIMS Launch: What Consumer Edge Data Reveals About the Impact on SKIMS

Hollister, Abercrombie, outperform; Nike, H&M fall this back to school season

Q2 US Footwear/Athletic Apparel Quarterly Digest

Home Furnishing, Auto Parts, and Electronics benefiting most from tax season despite late start, fewer refunds

Early Tax Data Indicate Smaller Refunds; Benefits to Electronics, Apparel, and Beauty Brands

Temu: The Fastest Growing Marketplace You’ve Never Heard Of

Holiday Spending Slowed as Inflation Hit Lower Earners

2022 Holiday Shopping Off to Slow Start

Premium brands win as inflation hits low-income back to school shoppers

Holiday Retail 2021 Data Shows Slowing Spend, Earlier Shopping So Far

Holiday Retail 2021 Data Shows More Visits, More Online

Back-to-School, But Not Back-to-Normal Just Yet

Child Tax Credit Spurs Early Back-to-School Spending

The Child Tax Credit is Driving Early Back-to-School Spending

Full Holiday 2020 Reviewed

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