Tag: Gyms

Feb 25, 2025 | 5 minutes read | All Posts

Wellness wearables outgrew Home Fitness, Gyms, and Fitness Classes in 2024. The rise in wellness shopping, not necessarily for fitness but rather for...

Feb 18, 2025 | 5 minutes read | All Posts

Consumers spent 0.2% less at fitness brands in 2024 vs 2023 according to Earnest credit card data (see data in Dash). It was the first year since the...

alejandra

Jul 16, 2024 | 5 minutes read | All Posts

Access chart in Dash....

Feb 13, 2024 | 5 minutes read | All Posts

Earnest Analytics Spend Index powered by Orion transaction data decelerated in January, with a further deceleration in-store offsetting a large accel...

Jan 8, 2024 | 5 minutes read | All Posts

Earnest Analytics Spend Index powered by Orion transaction data fell below year-ago levels in December, with a slight deceleration in in-store exacer...

Dec 12, 2023 | 5 minutes read | All Posts

Sign up to explore EASI data and category level trends for free in Earnest Dash....

Nov 8, 2023 | 5 minutes read | All Posts

Sign up to explore EASI data and category level trends for free in Earnest Dash....

Oct 25, 2023 | 5 minutes read | All Posts>Earnest Talks

Earnest Analytics' Head of Marketing, Michael Maloof, sat down with Peloton's Senior Manager of Partnerships & Corporate Development, Jacob Wax, to d...

Oct 10, 2023 | 5 minutes read | All Posts

Sign up to explore EASI data and category level trends for free in Earnest Dash....

Sep 13, 2023 | 5 minutes read | All Posts

Sign up to explore EASI data and category level trends for free in Earnest Dash....

Aug 9, 2023 | 5 minutes read | All Posts

Sign up to explore EASI data and category level trends for free in Earnest Dash....

May 10, 2023 | 5 minutes read | All Posts

Sign up to explore EASI data and category level trends for free in Earnest Dash....

Apr 12, 2023 | 5 minutes read | All Posts

Sign up to explore EASI data and category level trends for free in Earnest Dash....

alejandra

Apr 12, 2023 | 5 minutes read | All Posts

Download the full report: Comparing Gym Performance with Foot Traffic and Credit Card Transaction Data....

Mar 8, 2023 | 5 minutes read | All Posts

Sign up for free to explore EASI data and category level trends in Earnest Dash....

Feb 9, 2023 | 5 minutes read | All Posts

Sign up for free to access macroeconomic consumer spending data in Earnest Dash...

Jan 11, 2023 | 5 minutes read | All Posts

Sign up for free to access macroeconomic consumer spending data in Earnest Dash...

alejandra

Jan 5, 2023 | 5 minutes read | All Posts

By Shin Oblander (Columbia University) and Daniel Minh McCarthy (Emory University)...

Dec 14, 2022 | 5 minutes read | Consumer>Macro

The Earnest Analytics Spend Index (EASI) fell below year ago levels in November, as both in-store and online sales decelerated meaningfully. Fashion ...

Nov 10, 2022 | 5 minutes read | Consumer>Macro

...

alejandra

Oct 12, 2022 | 5 minutes read | Consumer>Macro

Earnest Analytics (FKA Earnest Research) Spend Index growth was flat YoY in September, as the in-store recovery rebounded and online decelerated. Gas...

Jun 8, 2022 | 5 minutes read | All Posts

Earnest Analytics (FKA Earnest Research) Spend Index decelerated from April, as low single digit in-store spending growth more than offset falling on...

May 12, 2022 | 5 minutes read | All Posts

Earnest Analytics (FKA Earnest Research) Spend Index reaccelerated from March, as consumer spending lapped March 2021 stimulus checks and inflation r...

Apr 14, 2022 | 5 minutes read | All Posts

Earnest Analytics (FKA Earnest Research) Spend Index decelerated sharply from February, as consumer spending lapped March 2021 stimulus checks and th...

Jan 27, 2022 | 5 minutes read | All Posts

Recent news that Peloton ($PTON) would be pausing equipment production made waves for the company which had once been a beneficiary of the pandemic. ...

May 27, 2021 | 5 minutes read | Consumer>Macro

As the road to recovery continues, we looked at a leading indicator of returning to normal behavior: fitness spending and gym attendance. We also che...

May 20, 2021 | 5 minutes read | Consumer>Food & Dining

With just under half the US population inoculated as of May 17th, we looked at the state of food spending across the US, particularly across Restaura...

May 6, 2021 | 5 minutes read | Consumer>Macro

As vaccine rollouts continue and pandemic restrictions ease across the U.S. we looked across various states to understand how local economies are res...

Apr 15, 2021 | 5 minutes read | All Posts

With Michigan seeing its worst COVID spikes to date and the Biden administration recommending stricter lockdown measures, we looked at our data to se...

Apr 14, 2021 | 5 minutes read | All Posts

Following the news that the Equinox Group is exploring going public via an SPAC, we looked at payments and foot traffic activity at Equinox gyms and ...