Athleisure Archives | Consumer Edge

Deckers Was Running Past Nike At The Perfect Moment — Then A Trump Tariff-Sized Hurdle Appeared

Public Relations

Dec 15, 2025 | 5 minutes read | News

Deckers Was Running Past Nike At The Perfect Moment — Then A Trump Tariff-Sized Hurdle Appeared

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Lululemon’s Stretch Is Snapping: Market Share Losses, Executive Turmoil And An Identity Crisis Are Testing Investors’ Patience

Public Relations

Dec 11, 2025 | 5 minutes read | News

ADS Athleisure LULU Lululemon NKE ONON Retail Stock Twits UAA

Lululemon’s Stretch Is Snapping: Market Share Losses, Executive Turmoil And An Identity Crisis Are Testing Investors’ Patience

...

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Bold New Chapter: Vuori’s First Run at Tennis with Jack Draper

Michael Gunther

Aug 28, 2025 | 5 minutes read | Insight Flash

Apparel & Footwear Athleisure Footwear & Athletic Apparel US

Bold New Chapter: Vuori’s First Run at Tennis with Jack Draper

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Alo Yoga is officially disrupting Lululemon in 2024

Dec 3, 2024 | 5 minutes read | All Posts

Alo Yoga Apparel Athleisure Athleta Black Friday Earnest Analytics Fabletics GAP General Merchandise LULU NKE Transaction Data UAA Under Armour Vuori

Alo Yoga is officially disrupting Lululemon in 2024

Lululemon customers are spending more at Alo Yoga than at Lululemon according to new findings from Earnest credit card data. Six years after their fi...

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As holiday consumer spending falls, TikTok Shop grows

Nov 18, 2024 | 5 minutes read | All Posts

Apparel Athleisure Department Stores Earnest Analytics Holidays Shein Temu TikTok Shop Analytics Transaction Data Vela Gamma Consumer Spend Victoria's Secret

As holiday consumer spending falls, TikTok Shop grows

According to Earnest’s holiday consumer spending data, Chinese ecommerce brands have so far outperformed other retailers this holiday season. TikTo...

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Arc’teryx drives Amer Sports growth before IPO

Jan 29, 2024 | 5 minutes read | All Posts

amer Sports Athleisure Earnest Analytics General Apparel IPO North Face Orion Consumer Spend Patagonia Sports Gear Transaction Data

Arc’teryx drives Amer Sports growth before IPO

Access chart in Dash....

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Alo Yoga, Vuori make inroads with Lululemon shoppers

Jan 5, 2024 | 5 minutes read | All Posts

Activewear Athleisure Athleta Debt Earnest Analytics Orion Consumer Spend Transaction Data Under Amour

Alo Yoga, Vuori make inroads with Lululemon shoppers

Access chart in Dash....

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Premium brands win as inflation hits low-income back to school shoppers

alejandra

Sep 20, 2022 | 5 minutes read | Consumer>Macro

Abercrombie Adidas American Eagle Apple Athleisure Back to School Best Buy Covid-19 Earnest Analytics Fashion Resale Foot Locker GAP Hollister Inflation Lululemon NIKE Nordstrom Old Navy Orion Consumer Spend Promotional Discounting Retail Retail Pricing Transaction Data Victoria's Secret Web Data

Premium brands win as inflation hits low-income back to school shoppers

[See part one of our 2022 back to school report here.]...

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Athleisure and Fashion Resale buck the back to school spending slump

alejandra

Aug 25, 2022 | 5 minutes read | Consumer>Macro

Apparel Athleisure Department Stores Earnest Analytics Ecommerce Fashion Resale Footwear General Electronics Macroeconomic Trends Orion Consumer Spend Performance benchmarking Retail Transaction Data

Athleisure and Fashion Resale buck the back to school spending slump

Part one of our annual two-part Back to School report. Stay tuned for part 2 in September....

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Back-to-School, But Not Back-to-Normal Just Yet

Sep 23, 2021 | 5 minutes read | Consumer>Retail

Apparel Athleisure Back to School Best Buy Child Tax Credit Covid-19 DELL DSW Earnest Analytics Electronics Fast Fashion Foot Traffic Footwear Hot Topic L.L. Bean Location Data Lululemon Macroeconomic Trends Malls Newegg NIKE Office Supplies Orion Consumer Spend Stimulus Transaction Data Zappos ZARA

Back-to-School, But Not Back-to-Normal Just Yet

With school now in session across the country, we looked at Earnest consumer spending and foot traffic data to understand how retailers performed dur...

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Child Tax Credit Spurs Early Back-to-School Spending

Aug 13, 2021 | 5 minutes read | Consumer>Retail

Apparel Athleisure Back to School Best Buy Child Tax Credit Covid-19 Crocs DELL DSW Earnest Analytics Electronics Fashion Nova Fast Fashion Footwear Hot Topic Macroeconomic Trends Newegg NIKE Office Supplies Orion Consumer Spend Stimulus Transaction Data Zappos ZARA

Child Tax Credit Spurs Early Back-to-School Spending

For some school districts*, the back-to-school shopping season has arrived. Following a year of mostly remote learning and a resulting stunted 2020 s...

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May 27, 2021 | 5 minutes read | Consumer>Macro

Athleisure Earnest Analytics Foot Traffic Gyms Home Improvement Location Data Orion Consumer Spend Peloton Performance benchmarking Reopening Subscription Trends Transaction Data Vaccination

Will It Work Out for Gyms?

As the road to recovery continues, we looked at a leading indicator of returning to normal behavior: fitness spending and gym attendance. We also che...

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Tag: Athleisure

Deckers Was Running Past Nike At The Perfect Moment — Then A Trump Tariff-Sized Hurdle Appeared

Lululemon’s Stretch Is Snapping: Market Share Losses, Executive Turmoil And An Identity Crisis Are Testing Investors’ Patience

Bold New Chapter: Vuori’s First Run at Tennis with Jack Draper

Alo Yoga is officially disrupting Lululemon in 2024

As holiday consumer spending falls, TikTok Shop grows

Arc’teryx drives Amer Sports growth before IPO

Alo Yoga, Vuori make inroads with Lululemon shoppers

Premium brands win as inflation hits low-income back to school shoppers

Athleisure and Fashion Resale buck the back to school spending slump

Back-to-School, But Not Back-to-Normal Just Yet

Child Tax Credit Spurs Early Back-to-School Spending

Will It Work Out for Gyms?

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