State of the Global Consumer: 2026 Outlook

Uncover how evolving consumer behavior, value perceptions, and spending patterns will redefine global consumer spending in 2026.

Consumer behavior is entering a new era defined by rapid technological adoption, persistent frugality, and global alignment across demographics and regions. As companies prepare for 2026, understanding where consumers are spending—and why—is critical to staying competitive.

In the State of the Global Consumer 2026 Outlook, Consumer Edge analyzes real payment account data across the U.S., U.K., Germany, France, Italy, Spain, and Austria to uncover the global forces reshaping spending patterns heading into the new year. If you rely on research from sources like IMF World Economic Outlook, US Economy 2025, or World Economic Forum reports to power your analysis, this report will complement your intelligence.

Download the report to explore:

  • The three global themes defining 2026 consumer behavior
  • Subindustry growth and acceleration trends across markets
  • Online vs. offline shifts in the U.S. and U.K.
  • How spending differs by region, age, gender, and income
  • Key opportunities companies should prioritize in 2026